May
7th
Thu
7th
Charging for content, make your case
Rupert Murdoch on CNN saying that subscriptions are coming back for online content. Methinks that unless you have unique and top-notch content—like WSJ, that it’s going to hurt you more than it’ll help. Especially since consumer demand is free content and their wallets right now agree that free’s a good price to pay. It’s a paradigm shift that’ll be hard to make.
